Interesting conceptual use of typography. Set vertically with red highlight and placed over the person's eye, it functions pictographically as dripping blood, with the white highlighted text as a needle. Art-historically, it visually relates to El Lissitzky's "Beat the Whites with the Red Wedge".
Book cover, Poland
Notter+Vigne. Rick Owens lookbook. - Interview sur ligature.ch
Color / Layout / Photo Integration /// After Effects Project Files - Retro Graphics Movie Titles | VideoHive:
Notter + Vigne, S/S12 Naska men, Lookbook Rick Owens, 2011. Apart from that I love Rick Owens anyway this is just perfect.