WWF Campaign – Stop One Stop Them All Leo Burnett Australia, campaign for WWF and animals’ protection that shows a hierarchical pyramid with the different actors that are a danger for animals : from the poachers to the client, through the seller. On the slogan : “Stop one, stop them all”, to discover.
IBM Smarter Cities campaign. Ogilvy & Mather, France. Kaan said "This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design."