It is often said that 3 in 4 consumer buying decisions are made at the point of purchase. That is why it is crucial for product packaging to have maximum shelf presence. Great packaging should capture the shopper's attention and give them enough information to close the sale. An effective package design should also build brand awareness and customer satisfaction in the purchase decision they make. In this packaging gallery, we present the latest of our findings from the wonderful world of packaging design. If you would like to send us suggestions for these galleries, please click on the button "Submit" located in the header, and fill out the form. And don't forget to subscribe to the RSS-feed and follow From up North on Twitter + Facebook to get all the latest updates.