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Branding And Marketing
When we say, "A brand is your reputation. It is defined by what people say about you," we’re emphasizing that a brand is not just what you claim it to be—it’s how others perceive it. Your brand is the sum of all experiences, interactions, and impressions that people have when they think about your company. This reputation is shaped by your actions, customer service, product quality, and even the way you handle mistakes. For instance, no matter how much you invest in branding and marketing…
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