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1932. Mehemed Fehmy Agha. Se encarga de Vogue en 1929.

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Mehemed Fehmy Agha – First Art Director

Dr. Mehemed Fehmy Agha (Mykolayiv, 1896 - Pennsylvania, 1978) was a Russian Designer and Art Director and a pioneer of modern American publishing. He was instrumental in defining the role of the magazine art director and delivering the full force of European avant garde experimentation. He was the first art director to be titled that way so he was the first art director in history. Agha introduced the double page spread and bleed photos by 1930.

Mehemed Fehmy Agha – First Art Director

magazinedesigning.com

de the Guardian

Magazine cover design – in pictures

Vogue | Mehemed Fehmy Agha | The August 1940 issue was designed by art director Mehemed Fehmy Agha from a photoshoot by the great German fashion photographer Horst. Agha introduced many important features to Vogue, pioneering the use of duotone, colour photographs and full-bleed images, and commissioning Picasso, Matisse and Dalí to design covers

Magazine cover design – in pictures

guardian.co.uk

regardintemporel: Mehemed Fehmy Agha - Sans Titre, 1935

Dr. Strangely Strange But Oddly Normal

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