Design: STRATEDGYLocation: IndiaProject Type: ProducedClient: HOOK'DProduct Launch Location: AsiaPackaging Contents: Protein PuffsPackaging Substrate / Materials: PaperPrinting Process: Offset Printing MAXIMUM SHELF STANDOUT, THROUGH MINIMALISM. Why should healthy snack brands not make the consumer salivate? Our approach for the brand strategy and packaging for Hook’d was to use minimalism to our advantage, and create space to…
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